Whether via the Internet or mobile telephone, PMU is at the cutting edge of technology, supporting the changes in punters' practices and their desire to gamble, anywhere, anytime.
Pmu.fr: the leading betting site in France
In 2009, pmu.fr posted 661 million Euros in turnover, up by 22%. This level of business makes it one of France's leading merchant sites.
In 2009, pmu.fr Website ramped up its offer of online only races, with nearly 1,500 local races offered in addition to the programme proposed at the points of sale. The Website was also enhanced with additional information, in particular odds on the Simple Placé. All of these changes make it possible to provide better service to online punters, who want to enjoy a wide range of options over more extended hours.
The sales outlets - beacons in the everyday
As at late-2009, PMU had 10,400 sales outlets across French soil and overseas France. These are not just places for betting: cafés, bars, newsstands and other locations offering PMU products are vibrant locales that foster interaction. They play a real part in building social bonds in neighbourhoods and villages. Sales outlets are a familiar feature in the lives of the French people, as well as the backbone of PMU's activities, providing 90% of its turnover. Despite a difficult economic setting, their operations held up well in 2009, posting only a slight downturn of 0.7% and turnover in excess of 8.4 billion euros.
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